DEIBLER ELEMENTARY SCHOOL EARNS MONEY BY RECYCLING DRINK POUCHES
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DEIBLER ELEMENTARY SCHOOL EARNS MONEY BY RECYCLING DRINK POUCHES
Deibler Elementary School Reaches First Level in TerraCycle® and Capri Sun® Contest

SELLERSVILLE, P.A., July 7, 2015 –Deibler Elementary students earn money and prizes for their school by collecting and recycling the drink pouches used in the lunchroom and at home. Deibler Elementary School has just reached the first level of TerraCycle and Capri Sun’s Drink Pouch Brigade®milestone contest by collecting more than 10,000 drink pouches. The students and parents have earned nearly $2,500 for their school by collecting the drink pouches.

The Drink Pouch Brigade® is a free recycling program that rewards people for collecting and sending their waste to TerraCycle® to be recycled or upcycled. Since 2007, Drink Pouch Brigade participants have kept almost 235 million drink pouches out of landfills and raised more than $4.5 million for charity. With the milestone program, in addition to the money earned for each piece of waste collected, participants can win prizes made from recycled drink pouches, such as storage bins, a playground and other fun rewards.

"The milestone program is meant to inspire individuals and organizations to collect more waste while receiving prizes for their achievements," said Tom Szaky, CEO of TerraCycle. "It is rewarding to see the students and administration get so involved in making this work.  It’s an incredible achievement to have kept so many pouches out of the waste stream."

Thousands of other schools and organizations across the United States participate in the Drink Pouch Brigade. To learn more about the program or to sign up, visit www.terracycle.com. The program is free to any interested organization or individual, and all shipping costs are paid. In addition, for each piece of waste received, participants earn money for a charity of their choice.

About Kraft Foods Group

 Kraft Foods Group, Inc. (NASDAQ: KRFT) is one of North America's largest consumer packaged food and beverage companies, with annual revenues of more than $18 billion.  With the spirit of a startup and the soul of a powerhouse, Kraft has an unrivaled portfolio of products in the beverages, cheese, refrigerated meals and grocery categories.  Its iconic brands include Kraft, Maxwell House, Oscar Mayer, Philadelphia, Planters, Velveeta, Capri Sun, JELL-O and Lunchables.  Kraft's 23,000 employees in the U.S. and Canada have a passion for making the foods and beverages people love. Kraft Foods Group is a member of the Standard & Poor's 500 and the NASDAQ-100 indices. For more information, visit www.kraftfoodsgroup.com and www.facebook.com/kraft.

About TerraCycle

Founded in 2001, TerraCycle, Inc., is the world’s leader in the collection and repurposing of hard-to-recycle post-consumer waste, ranging from used chip bags to coffee capsules to cigarette butts.  The waste is collected through free, national, brand-funded platforms called "Brigades," as well as various consumer and government-funded models.  The collected waste is reused, upcycled or recycled into a variety of affordable, sustainable consumer products and industrial applications.  Each year, across 21 countries, TerraCycle collects and repurposes billions of pieces of waste, donating millions of dollars to schools and charities in the process. TerraCycle is the subject of a new half-hour comedy, ‘Human Resources,’ on Pivot TV. Season two airs August 2015. To learn more about TerraCycle or get involved in our recycling programs, please visit www.terracycle.com.



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